FAST... Shall we grab a bite to eat and then continue with the meeting?

GOOD... I thought maybe we could treat ourselves to a nice meal

FAST... I don’t really feel like having to sit down, order, wait for the appetizer, the main course, the bill…but I would really like to eat something good…and healthy. Otherwise I regret it all afternoon.

GOOD... What do you mean? Food that´s both good and fast…and it isn’t one of those places where everything is plastic?

FAST... It’s nothing like that. It’s a fast food restaurant designed by Ferrán Adriá. Hamburgers, from beef, made with all fresh ingredients, salads with creative vinaigrettes all in a setting of green and purple hues and designer furniture.

GOOD... Alright, I really want to eat well, but fast ok?

Fast Good, created by NH Hotels and Ferrán Adriá, proposes to offer a quality fast food service in order to satisfy the demands of the modern client who has little time to eat but who isn’t willing to compromise his or her health or the quality of the food.

That’s how this idea emerged, aided by a strong brand name, which is something in between a traditional and a fast-food restaurant. It works by adding gourmet ingredients to traditional fast-food menu items.

It aims for an innovative and avant-garde design to make Fast Good more appealing. Customers are also offered a wide range of sophisticated services within the locale (Self-service cold dish buffet and hot dishes served to your table, audiovisual equipment, etc.)