Porta Rossa Hotel Firenze Colbert Collection

Porta Rossa Hotel Firenze Colbert Collection

Via Porta Rossa, 19, 50123 Florence Italy
Reservations Tel.: +39 055 2710911
portarossa@colbert-collection.com

Contact us via Whatsapp +39 348 21 21 285

  • Free Wi-Fi

    Free Wi-Fi

  • Parking

    Parking

  • Air conditioning - Climate Control

    Air conditioning - Climate Control

  • Certified sustainable hotel

    Certified sustainable hotel

  • Pets

    Pets

  • Accessibility

    Accessibility

  • Babysitter

    Babysitter

  • Celebrations

    Celebrations

  • Meetings

    Meetings

  • Rooms

    70 Rooms

Parking

Pet policy

  • Dogs and cats allowed
  • Max. weight: 25kg
  • Price: 35€ per night / per pet. Limited availability, contact the hotel to book. (Max. 2 pets/room)
  • Guide Dogs: No charge.

Check-in and Check-out times

  • Check-in: 3:00 下午
  • Check-out: 12:00 下午
  • (Lazy Sundays (upon request): 3:00 下午)

Smoking policy

  • 100% non-smoking hotel

Florence is one of Italy’s most enchanting destinations. Visitors love its unique blend of art, history, culture, and delicious cuisine. Stay at Porta Rossa Hotel Firenze, Colbert Collection, and you’ll find the very best of the city on your doorstep. In fact, the Arno River, Ponte Vecchio, and the Uffizi Galleries are all within walking distance. 

The hotel itself is extraordinary. It’s rich with stories, layered in craft, and full of character. Thought to be the oldest hotel in Italy, the building features a 13th-century tower, preserved frescos, and stained-glass ceilings. Its famous red door acts as a shared portal, connecting guests through both time and place. Once you pass through, you’ll find a hotel that embodies centuries of artistry and craft. However, a sense of mischief also remains. The hotel goes by the Bartolini family motto of ‘per non dormire’ (so as not to sleep), embracing wit and light-hearted rule-bending wherever possible. 

It’s said that the Bartolini family’s wealth was earned when one of the family members outwitted his competitors by serving them poppy-laced wine, ensuring they missed an early morning business meeting. Of course, this is merely a legend. However, today the family’s motto and this enchanting tale are immortalised in the hotel’s emblem, which you can see on stained glass around the hotel. 

  • Believed to be Italy’s oldest hotel
  • Walk to Piazza della Signoria, Ponte Vecchio and the Uffizi Galleries
  • Just moments from the designer boutiques of Via de’ Tornabuoni 

The hotel’s charm and sense of history is on display in the 69 rooms and suites. Each offers the ultimate Florentine retreat, and features soft-lit architecture, a serene atmosphere, and the perfect blend of historical features and modern amenities. Within, wooden tones and soft ivory furnishings are complemented by contemporary comforts. Many of our Signature Suites also feature original features, such as frescos. A range of accommodation options are available, but the jewel of the property is the Monalda Tower, which hosts its own suite that offers awe-inspiring views of the city center. 

  • Unique and characterful rooms and suites that effortlessly blend historic character with modern furnishings and amenities
  • Unwind surrounded by soft ivory tones, natural materials, and subtle red accents
  • Select rooms feature restored frescos and inspiring city views 

Dining options at Porta Rossa Hotel Firenze, Colbert Collection celebrate the very best of local flavors. The hotel’s dining offering is headlined by a concept that has been developed in collaboration with eight-Michelin-starred Italian chef, Paulo Airaudo. Here you can enjoy local delicacies, such as spaghetti Nerano style with raw scampi, as well as the finest Tuscan wines. Elsewhere, a vast breakfast buffet is served each morning. Meanwhile, the Lobby Bar, headed by Tonino, serves signature cocktails with a side of mischief. 

Added to this, thanks to the experiences at Porta Rossa Hotel Firenze, Colbert Collection, you will enjoy under-the-radar access to the city’s living craft. From guided hotel tours to gold leaf workshops and even vineyard experiences, you will experience an authentic side of Florence that few visitors get to see. 

Whether you’re marveling at the building’s architecture, experiencing the impeccable service, or simply unwinding, Porta Rossa Hotel Firenze, Colbert Collection invites you to feel part of Florence’s living history. 

  • Experience Michelin-inspired dining 
  • Embrace local Florentine culture through dedicated experiences 
  • Live like a local, unlocking a side of Florence few visitors truly get to experience


CITR: 048017ALB0124 

CIN: IT048017A1O9HCDONC

Italy's oldest hotel, reimagined

Florence is known for the warmth and generosity of those who live and create here. The hotel upholds these values and is committed to thoughtful service and creating moments of enduring quality. 

Throughout your stay at Porta Rossa Hotel Firenze, Colbert Collection, you’ll receive highly personalized levels of service. Upon arrival, your preferences will be captured, and our team will offer tailored suggestions to enhance your stay. 

The entire hotel has been designed around the concept of Softly Flourishing. Our services and installations allow you to unwind at a slower pace, whilst embracing Florence’s living history and culture. As a result, you’ll experience a side of Florence that is less seen and more felt.

 Porta Rossa Hotel Firenze Colbert Collection

Rooms

Porta Rossa Hotel Firenze, Colbert Collection offers 69 rooms across five floors. Expect to enjoy a serene atmosphere and an intimate stay guided by our signature red color. 

Within our guest spaces, history and modern comfort coexist effortlessly, with wooden tones and soft ivory furnishings complemented by contemporary amenities and furnishings. Looking to maximize your experience? Book one of our Signature Suites. Each of these spaces contains a series of special touches, such as original architectural elements, frescos, or other curious and unique aspects. Alternatively, book our Torre Monalda Tower Suite, which offers panoramic city views.

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 Porta Rossa Hotel Firenze Colbert Collection

Meetings & Events

The hotel’s central location means it’s mainly geared towards leisure travelers, though there are 2 small meeting rooms available. These can hold up to 40 people.
Coffee breaks can be taken in the bar.

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 Porta Rossa Hotel Firenze Colbert Collection

Dining

At Porta Rossa Hotel Firenze, Colbert Collection, we celebrate local produce and delicacies. During your stay, we invite you to enjoy culinary curiosity turned up to eleven. Sample regional Michelin-star dining at PORTALE by Paulo Airaudo, sip hand-crafted cocktails with our own signature twist, and enjoy local wines at the bar.

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 Porta Rossa Hotel Firenze Colbert Collection

Our clients recommend it for...

2025 Certificate of excellence

Yes, Porta Rossa Hotel Firenze, Colbert Collection is home to two intimate meeting rooms with space for up to 30 guests.

Porta Rossa Hotel Firenze, Colbert Collection is located in the heart of Florence. The hotel sits just minutes from the Arno River and Ponte Vecchio, but the closest attraction is Piazza della Signoria. Known as ‘Florence’s historic civic stage’, here you can enjoy an open-air gallery of statues. Also nearby, you’ll find the world-famous Uffizi, which is home to Renaissance masterpieces from Botticelli, Michelangelo, and Leonardo.

Porta Rossa Hotel Firenze, Colbert Collection is home to a breakfast room, a bar, and a restaurant where the dining concept was developed in collaboration with eight-Michelin-starred Italian chef, Paulo Airaudo.

Yes. Guests staying at Porta Rossa Hotel Firenze, Colbert Collection are invited to use the off-site parking facility, which is located at Garage delle Terme, right behind Porta Rossa Hotel Firenze, Colbert Collection. This service costs €50 a day.

Colbert Collection is a curated selection of properties. At a Colbert Collection hotel, character, storytelling, and experience-led hospitality take center stage. Expect a truly personalized experience, close-knit links to the city and culture, and moments of quiet surprise.